- To Contribute significantly in our customer’s business
- To make a victorious mark in customer's core business
- To Enhance values and qualities
- To supply quality bearings in committed time.
- To strengthen our position in marketing and sales of all our products
- To be User friendly and have the widest reach among consumers
- To build up on brand image
- To ensure and exceed customer satisfaction on availability, reliability and response time
- To develop team work/spirit by providing fruitful initiatives in the organization.